Vol. 2 No. 4 (2024): Special Issue

Articles

• Effect of Social Media Marketing on Visit Intention and Willingness to Pay Premium Price for Ecotourism

  I Gede Darma Sadu,  Bina Nusantara University, Jakarta,  Indonesia

  Kevin Reagan Tan,  Bina Nusantara University, Jakarta,  Indonesia

  Nadya Permata Setiawan,  Bina Nusantara University, Jakarta,  Indonesia

  Evelyn Hendriana,  Bina Nusantara University, Jakarta,  Indonesia

  I Gede Darma Sadu , Kevin Reagan Tan , Nadya Permata Setiawan , Evelyn Hendriana

  DOI: 10.59261/jmef.v2i4.45

  216-221

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• The Influence of Digital Marketing and Brand Image on Purchasing Decisions at The Indomobil Plaza Dealer in Indramayu

  Griesthalia Cantik Lusyana,  Swadaya Gunung Djati University, Cirebon,  Indonesia

  Ika Nurjannah Nurjannah,  Universitas Swadaya Gunung Jati, Cirebon,  Indonesia

  Ihya Raihan Izzuddin,  Swadaya Gunung Jati University, Cirebon,  Indonesia

  May Dedu,  Swadaya Gunung Jati University, Cirebon,  Indonesia

  Griesthalia Cantik Lusyana , Ika Nurjannah Nurjannah , Ihya Raihan Izzuddin , May Dedu

  DOI: 10.59261/jmef.v2i4.41

  198-205

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• Impact of Manpower Planning and Mutation on Employee Performance: BPJS Employment South Sumatra and Bangka Belitung

  Dwi Astuti,  Sriwijaya University, Palembang,  Indonesia

  Zunaidah Zunaidah,  Sriwijaya University, Palembang,  Indonesia

  Muhammad Ichsan Hadjri,  Sriwijaya University, Palembang,  Indonesia

  Marlina Widiyanti,  Sriwijaya University, Palembang,  Indonesia

  Dwi Astuti , Zunaidah Zunaidah , Muhammad Ichsan Hadjri , Marlina Widiyanti

  DOI: 10.59261/jmef.v2i4.37

  171-177

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• Improving and Maximizing the Financial Performance of MSMEs: A Case Study on MSMEs in the Bangka Belitung Islands Province

  Christine Christine,  3University of Bangka Belitung,  Indonesia

  Nizwan Zukhri,  University of Bangka Belitung,  Indonesia

  Darman Saputra,  University of Bangka Belitung,  Indonesia

  Christine Christine , Nizwan Zukhri , Darman Saputra

  DOI: 10.59261/jmef.v2i4.46

  222-232

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• Exploring The Relationship Between Responsiveness And Usability And Its Impact On Customer Satisfaction In E-Commerce

  Syahrul Fath,  Swadaya Gunung Djati University, Cirebon,  Indonesia

  Dimas Abimanyu,  Swadaya Gunung Djati University, Cirebon,  Indonesia

  Misbak Misbak,  Swadaya Gunung Djati University, Cirebon,  Indonesia

  Syahrul Fath , Dimas Abimanyu , Misbak Misbak

  DOI: 10.59261/jmef.v2i4.42

  148-155

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• Analysis Of Factors Influencing Consumer Purchasing Decisions In The Jakarta Metropolitan Area: A Study On Clothing Retail In Jabodetabek

  Shafia Ashma Khairunnisa,  University of Indonesia, Jakarta,  Indonesia

  Triana Rahajeng`` Hadiprawoto,  University of Indonesia, Jakarta,  Indonesia

  Shafia Ashma Khairunnisa , Triana Rahajeng`` Hadiprawoto

  DOI: 10.59261/jmef.v2i4.39

  178-197

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• Investigation of Surplus (Deficit) Underwriting of Tabarru' Fund on BNI Life Insurance Unit Syariah

  Baso Akib,  Parahikma Institude, Gowa,  Indonesia

  Muh. Takbir Gawy Al Buny MYS,  Parahikma Institude, Gowa,  Indonesia

  Jawad Z. Salic,  Mindanao State University, Marawi,  Philippines

  Baso Akib , Muh. Takbir Gawy Al Buny MYS , Jawad Z. Salic

  DOI: 10.59261/jmef.v2i4.44

  206-215

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• Analysis of Instagram Online Promotion Factors and Electronic Word of Mouth (E-Wom) on Decisions to Visit Cikadongdong River Tubing Tourism

  Carolin Nurwulan A,  Swadaya Gunung Jati University,Cirebon,  Indonesia

  Clarisa Seviani,  Swadaya Gunung Jati University, Cirebon,  Indonesia

  Ferry Andika,  Swadaya Gunung Jati University, Cirebon,  Indonesia

  Rahmadi Rahmadi,  Swadaya Gunung Jati University, Cirebon,  Indonesia

  Carolin Nurwulan A , Clarisa Seviani , Ferry Andika , Rahmadi Rahmadi

  DOI: 10.59261/jmef.v2i4.40

  156-163

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• The Effect of Job Placement and Job Loyalty on Employee Performance at the Palembang District Attorney's Office

  Diah Maya Sari,  Sriwijaya University, Palembang,  Indonesia

  Marlina Widiyanti,  Sriwijaya University, Palembang,  Indonesia

  Muhammad Yusuf,  Sriwijaya University, Palembang,  Indonesia

  Agustina Hanafi,  Sriwijaya University, Palembang,  Indonesia

  Diah Maya Sari , Marlina Widiyanti , Muhammad Yusuf , Agustina Hanafi

  DOI: 10.59261/jmef.v2i4.36

  164-170

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